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COLGATE


CASTING/SHOOT LOCATION: NY/TRISTATE AREA

FRIEND 1/OCP (LIFESTYLE/HAND MODEL): 30s-40s. Female, ethnically ambiguous. Confident, cool & fun. Must have healthy, bright teeth/smile. No tattoos.

  • Union Status/Contract Type: SAG (Low Budget Digital Waiver) & Print/Photoshoot.

  • Usage Info: Print Usage: 1 year all media WW - print usage includes digital. No OOH/billboards.
    SAG Video Usage/ Low Budget Digital Waiver: 1 year of Digital use, no streaming. No exclusivity.

FRIEND 2/OCP (SOCIAL): 30s-40s. Female, ethnically ambiguous. Confident, cool & fun. Must have healthy, bright teeth/smile. No tattoos.

  • Union Status/Contract Type: SAG / Social Media Waiver

  • Usage Info: SAG Social Media Waiver. No exclusivity.

Dentist/OCP (Commercial): 30s-40s. Female, Latinx. Professional & confident. Must have healthy, bright teeth/smile. No tattoos.

  • Union Status/Contract Type: SAG / Commercial Contract

  • Usage Info: SAG Traditional commercial contract for Digital/Streaming rights. Exclusivity: Oral Care.

Earlier Event: March 26
BEAUTY BRAND CAMPAIGN/FIREFIGHTERS
Later Event: April 14
THERAPY APP